Protection from your clients

Why personal trainers need liability insurance If you’re helping a client master their first press-up, or preparing them for their first Tough Mudder competition, your job as a personal trainer is to help your clients get and stay fit.  While you’re coaching your...

Why your business needs a mobile app

We have become used to seeing how  quickly ideas go from a thought to a reality. No longer the years of planning and product development. Nowadays, we live a digital life and digital products and services can be thought of one day and across the World the next. You...
Email Marketing – It’s here to stay… for now!

Email Marketing – It’s here to stay… for now!

Full disclosure: historically I’ve never put a lot of thought into the emails I send. I’d compose a subject line, write something I assumed was awesome, and press send. The key idea behind this was the assumption that regardless of the content of the email, if someone...
2015 the year to communicate

2015 the year to communicate

Of course, we welcome 2015 – we have little option. However, this year will be more about communication than ever before. There will be hundreds of millions of emails, tweets and posts. Even if a lot of them will be banal rubbish, we are having to suck it up and...
This year’s TV – watch it

This year’s TV – watch it

I love the fact we can pick and choose what, when and where we watch TV these days. Of course, I did predict this scenario over 10 years ago, but I’m not gloating. I am just enjoying some GREAT TV. 2015 promises a lot and it’s not an understatement to say...

Is plastic is the future?

When you’re looking to make a great first impression it’s important to think what your business card say about you. There really is no excuse for not having a great design, but there are some great ideas and templates out there that you can use to...